Why Real Estate Photos Matter

When buying a home, buyers are not just looking at a house – they’re looking at a potential lifestyle. And, as the saying goes, “the first impression is the last impression.” Real estate photos can make or break a sale. In fact, studies have shown that 32% of homes with high-quality photos sell faster and for more money than those with lower quality photos.

Creating a Shot List

When taking real estate photos, it’s essential to have a shot list. This will help you stay organized and ensure that you capture all the essential rooms and features of the property. Here are some must-have shots to include in your list:
• Front entrance
• Living areas
• Kitchen
• Bedrooms
• Bathrooms
• Outdoor spaces

Prepping the Home

Before taking photos, make sure the home is clean and decluttered. This will help create a positive and inviting atmosphere. Additionally, remove any personal items or items that may distract the viewer from the space.

Lighting

Lighting is one of the most critical elements of real estate photography. Natural light is always the best option. Schedule the photoshoot during the late morning or early afternoon when possible. Avoid using your flash as it can create unbalanced and dark lighting.

Equipment

While you don’t need expensive gear, a good smartphone camera with a high-quality lens is a must-have tool. You can also use a tripod to stabilize the camera and ensure a clean and steady shot. Staging
Staging is an essential part of real estate photography. It involves presenting the space in its best possible light. Consider using virtual staging to showcase the property’s best features. Wide-Angle Shots
Wide-angle shots are essential for capturing more of the space in one image. Stand in a corner or doorway to capture as much of the room as possible. Use a wide-angle lens attachment or a smartphone with a wide-angle setting to achieve this. Editing
Editing is an essential step in the real estate photography process. Use photo editing apps to correct lighting, straighten lines, and improve clarity. Remember, the goal is to show off the space at its best, not to trick the viewer into thinking it’s something it’s not. Consistency To create a polished and consistent look, take your listing photos in landscape orientation. This will allow you to capture more of the space in one shot from left to right. Use a tripod and orientation lock to ensure the photos have the same brightness, white balance, and aspect ratio. Additional Tips Here are some additional tips to keep in mind:
• Capture the home’s best features and sell the lifestyle
• Use drone shots to add perspective
• Avoid reflections and distractions
• Use small stylish accessories to accentuate the home’s best features

Conclusion

Real estate photography can seem daunting, but with the right tools and a little guidance, you can create stunning listing photos that will help you sell your listing faster. By following these DIY real estate photography tips, you’ll be on your way to creating eye-catching images that will grab a buyer’s attention. Remember, the key to successful real estate photography is to show off the space at its best – not to trick the viewer into thinking it’s something it’s not. With a little practice, you’ll learn to create photos that will work as hard as you do to get homes sold.